News Sense

by Bob Jervis

Advertiser Newspapers Limited, 1985, [First Edition] [Signed], ISBN 095925725X, hardcover, dustjacket

Very Good Condition, Signed By Author on front endpaper, minor edge and shelf wear, minor rubbing and bumping to edges and corners, gift inscription by author on front endpaper, previous owners stamps to front endpaper and title page, dustjacket shows minor edge and shelf wear with minor rubbing and bumping (see photographs)

“News Sense, by Bob Jervis, a member of a well-known South Australian journalistic family, is unique in Australian journalism.  Jervis has drawn on his experience as cadet counsellor of The Advertiser, Adelaide, for the past 16 years, to write the first comprehensive handbook for rank beginners in journalism and for those who aspire to the Fourth Estate.
New Sense concentrates on the basics of reporting, with close focus on the news-writing skills.  Thus, such important topics as news gathering, news judgement and interviewing are covered in single chapters; newspaper ethics and economics, legal problems and other aspects of ‘advanced’ journalism are discussed only in passing.
Major emphasis is put on the all-important ‘intro’ (the introduction, or first sentence) in news stories.  Fourteen chapters deal, wholly or partly, with the intro, a highly structured literary device which, at its highest refinement, sometimes holds fewer than a dozen words.”