See which customers are loyal, at risk, or slipping away — in one dashboard.Most RFM tools use relative scoring, so segments shift with every new order. RetainPulse uses fixed, industry-adjusted benchmarks. Choose your store category and every customer is scored against thresholds tuned to real buying cycles.Eight segments from Champions to Dormant. Health dashboard with trends. Cohort retention grids. Each segment has a Focus Page with action guides so you know what to do next.